Advertisement showing street and pedestrian activity in front of the four-story corner storefront, with signage, for the jewelry and watch store at 112, i. E. , 316 chestnut street. A sign illustrated with a watch and reading "no. 112 john c. Farr& co. Wholesale and retail" adorns the side of the building above a window with a shade advertising watches, jewelry, and silverware. At the store entrance, a clerk greets two ladies and a girl between the display windows filled with silverware, jewelry, and watches. In front of the store, a lady and gentleman converse near the horses of an out-of-view carriage, and at the corner, a gentleman, possibly, a store clerk talks with two ladies accompanied by a child and dog. Also shows a partial view, including signage and the display window, of the neighboring business, eugene roussel, perfumer. In addition, print contains a gothic-style border as well as pictorial elements that flank the central image. Elements show a clock sculpture, pocket watch, and the embellished text, "watches" and "jewelry. " farr started his business in the mid 1820s and changed the firm name to john c. Farr & co. In 1850. The business relocated circa 1854.
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